Elise has a built-in community of influential viewers who care deeply about creation, curation, and connection. Reaching an 80 percent female audience, the My Cupcake Addiction audience consists of highly engaged teen bakers and millennial moms.

With three YouTube channels spanning across multiple languages and one of the worlds largest Facebook audiences, Elise is not just a household name through reach, but culture as well. Her content is beloved and accessible bridging across multiple platforms, consumed on any device to offer the opportunity to connect with her anywhere.

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